PPA’s citation recognised the company’s strong understanding and implementation of digital strategy
Newsquest Specialist Media, publisher of StrategicRISK, GR, Insurance Times and other titles, has been named B2B digital publisher of the year by the Professional Publishers Association (PPA) in the UK.
The PPA’s citation recognised the company’s strong understanding and implementation of digital strategy over the past 12 months.
“They have clearly demonstrated touchpoint growth, excellent understanding of their audience, and sound commercial performance,” the citation said.
“Newsquest Specialist Media has worked extremely hard, making them a very worthy winner of the B2B Digital Publisher of the Year award for 2013.”
The award reflects the company’s significant investment in its digital capability and its pioneering approach to data management and customer data insight
Newsquest Specialist Media managing director Tim Whitehouse said: “The digital publisher of the year award is a great recognition of the efforts of our brand teams and central departments, which allow us to serve valued audience groups with better content, interaction opportunities and commercial solutions,” “I am delighted we have won this blue riband trophy and my colleagues should feel very proud of their achievement.”
Newsquest Specialist Media operates in the general insurance, international insurance, corporate risk management, institutional pensions and workplace benefits sectors.
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